Gear

The FlipBelt Zipper Edition carries everything you need – including your phone, keys, ID, cards, cash, medical devices and more. Easily slide in yo...

The FlipBelt Classic Edition is an entire tubular pocket allowing plenty of room for all your goodies. With no buckles to cause uncomfortable chafe...

The ultimate running water bottle for rapid and reliable hydration.The first and only water bottle on the market designed specifically for waist be...

Protect areas of skin prone to chafing and blisters with the world's best all-natural, anti-chafe salve. Coconut oil and cocoa butter create a slic...

The BIO alternative for your hydration Creating more sustainable alternatives for products such as sports bottles, which are already an eco-friendl...

If you're currently using the optical sensor on your smart watch to monitor heart rate, we highly recommend upgrading to a chest strap to get more ...

Talk nerdy to me... Steve McKenna, triathlete champ, introduces Nerd Belts. The original nerd belt is light weight, comfortable and holds a race bi...

Stay hydrated on your adventures with this foldable 250 ml soft bottle, perfect for hydration on-the-go and to fit in your running vest.

When you are drinking the best of the best that the sports hydration world has to offer....why not have a matchy-matchy bottle!  Maurten water bott...

Stay hydrated on your adventures with this foldable 250 ml soft bottle, perfect for hydration on-the-go and to fit in your running vest. Clear in c...

Omrub is formulated specifically to assist the body's natural healing processes, with active natural, organic ingredients in a professional strengt...

Pro Lace are Elastic No Tie laces that mean you never need to worry about your laces again. Ideal for runners, triathlete, fitness enthusiasts, or ...

Stay hydrated on your adventures with this foldable 500ml soft bottle, perfect for hydration on-the-go and to fit in your running vest. Clear in co...

Happie Toes is foot-specific salve designed to restore damaged skin between efforts. The kokum butter, peppermint oil and tea tree oil fight bacter...

Talk nerdy to me... Steve McKenna, triathlete champ, introduces Nerd Belts.  Nerd Belt V3 offers athletes bounce-free convenience for nutrition and...

100% natural, anti-bacterial & anti-fungal. Built to protect you when out surfing, running, cycling or hiking. Perfect for those needing a litt...

Talk nerdy to me... Steve McKenna, triathlete champ, introduces Nerd Belts.  Nerd Belt now features a sleek 550ml squeeze bottle for on-the-go hydr...

550ml soft flasks for runners and trail runners.  Perfect size for trail running vests 4.5cm or 45mm cap open making it easy to refill Stay cool b...

Available in 3 sizes (550 ml, 750 ml, and 950 ml), the Jet Plus is the version with a protective cap of Elite's water bottle series. Thanks to the ...

RunGuard helps prevent chafing during extended workouts in all weather conditions. RunGuard is the latest evolution of anti-chafe products for endu...

100% natural, anti-bacterial & anti-fungal. Ideal for riding dirt, road, gravel or anywhere in between. Built to keep those cheeks free from ir...

Fill with your favorite gel and forget about having to dispose of the litter when out on the road or trails.  the easy to use bite valve delivers g...

The Elite Fly is WorldTour’s most used water bottle because it’s incredibly lightweight. It’s the world’s lightest bottle. Its record weight makes ...

We took the tubular belt to the next level and made it the best “all around” in the market. Rich in features and top performance! Perfect to carry...